Google AdWords Editor Available

The Google AdWords editor replaces a couple of tools that were previously available, namely the The 'Copy or Move Keywords and Ad Text' and 'Advanced Search and Editing' online tools.

The editor lets you download your ad groups to your editor, so that you can work on them offline, and then upload them back to your online account.

It can make your editing times faster (since you won't be continuously loading pages online as you move through different campaigns and ad groups).

Of course, with any tool, it takes some time getting used to the features. It helps out a lot, especially if you want to do bulk additions and updates.

Google Adsense Is Not Google AdWords

You may have been reading the Success Guide in PayItForward4Profits and noticed a section dedicated to Google AdWords. Please note that Google AdWords and Google Adsense are not the same.

Google Adsense is a method of monetizing your website traffic. It refers to ads you place on your website from other advertisers. These ads are aimed to match the content of your website. When people visit your site and click on Adsense ads, you earn a certain amount per click.

Google AdWords is for advertisers. It allows you to place your own ads on keywords that you bid for. These ads will show up on the search pages of Google (look at the right-hand side of the page when you search for something - if there are advertisers bidding on the term you just searched for, you'll see text ads). If you choose to, you can also display your ads on the content network, which includes websites using Google Adsense.

Google AdWords Post Review: 2006

Google AdWords Tip: Keywords From Traffic Swarm - Keyword and key phrase ideas can come from anywhere, including traffic exchanges like Traffic Swarm. Traffic Swarm can show you what's popular at the moment because it's so big.

Most of my PIF4P members come from... - Since this is a Google AdWords post review, I think you know what this post focuses on.

Split testing your Google AdWords ads - The classic and easy A/B split test method that can improve your click-thru rates.

Google Adwords KeyWord Idea - Network Marketing Companies - Out of all my advertising campaigns for PIF4P on Google AdWords, the one focused on network marketing companies has brought me the most members by far. This has been HUGE for me and can be HUGE for you. You could be getting members really quickly by using Google AdWords and targeting different network marketing companies.

Google AdWords Keyword Idea - Marketers - Ordinary people searching for top marketers may be looking for their own marketing system as well...

A Common Google AdWords Misconception - With classified advertising, if no one responds to your ad, you still have to pay for that ad. With Google AdWords, if no one clicks on your ad, you pay nothing - not a dime!

Google Adwords Tip: Keywords From Traffic Swarm

Traffic Swarm can not only bring you targeted traffic, it can give you ideas for keywords to use in your Google Adwords ad groups. Traffic Swarm can give you an idea of what's popular in the internet advertising world if you surf it regularly. If you see something that comes up repeatedly, you could target people who search for that in Google. For example, I noticed that ProWealthSolutions at one time was seen a lot in Traffic Swarm, so I created an ad group for ProWealthSolutions. That ad group brought in quite a few members to PayItForward4Profits. I think it worked well because members of ProWealthSolutions were looking to make profits, and PayItForward4Profits enables members to make exactly that - profits.

Most of my PIF4P members come from...

I want to help you be successful in PayItForward4Profits and rock the leaderboards! To help you do that, I'll share what has brought me the most PIF4P members so far. By far, most of my PIF4P members have come from Google Adwords. I've done some other things from the Success Guide, like Traffic Swarm (upgraded), Direct Matches (upgraded), and a bit of other things. These include ezine/list builder advertising, forum posting, blogging, and article writing. However, I would say that at least 80% of my members came from Google Adwords.

Does Google Adwords work?

You may be thinking, "Does Google Adwords work?" Just take a look at it in action: go to Google and type in something like "work at home" or "business opportunity". Take a look at the number of ads you see along the top and right-hand side of the page. These ads are the result of advertisers placing ads for these specific keywords like "work at home" and "business opportunity".

Also, there is a high chance that you signed up for PIF4P (or 3StepSecret) through Google Adwords. If it worked for you, don't you think it would work for others?

Learning and Resources for Google Adwords

I started with Google Adwords by getting Perry Marshall's Google Adwords guide. He is known for being an expert at Google Adwords. If you're going to learn, learn from the best!

A keyword tool I like to use is the Overture Keyword Selector. Just type in a keyword or key phrase and it will give suggested similar search terms with their number of searches for a particular month in Overture (Yahoo's search engine).

Make sure you read over Day 6 of the Success Guide in step 3. Day 6 covers Google Adwords and shows you how to get started. When you get to the bottom of the page, there is a Google Adwords Video Training with Joel Broughton. It's an excellent introduction and will show you how to setup your campaigns and ad groups so that you can maximize your results.

My Google Adwords experience

I have different campaigns targeting people for both my PayItForward4Profits and 3StepSecret sites. My average cost per click for my campaigns ranges from $0.16 to $0.45. Keep in mind those are averages, so the actual cost per click can be lower or higher. I like to keep my cost per click below $0.80.

I have received about 200 members so far from my Google Adwords advertising campaigns. The average cost per member for me is about $5. According to Paul Birdsall and Joel Broughton, a PIF4P member is worth anywhere from $4 - $15 over the long term. So $5 seems pretty good to me. And that's the price you pay for PIF4P member if you participate in the PIF4P advertising co-op. Keep in mind that the average you pay for a member using Google Adwords could be higher or lower.

For my Google Adwords campaigns, I actually promote http://incomewave.ws/profits.htm and http://incomewave.ws/3stepsecret.htm . These are copies of http://derickyung.payitforward4profits.com and http://derickyung.3stepsecret.com . The reason I use my incomewave.ws domain is that Google Adwords only wants one affiliate of a website showing for each keyword. If I used my http://derickyung.payitforward4profits.com site directly, I would have a harder time getting my ad to show up.

Google Adwords Alone Can Bring You Massive Profits

That's right - Google Adwords by itself can make you massive profits. If you simply want to make money online, you can use Google Adwords. If you want to start duplicating the methods I use, you must take a look at the success guide and specifically Day 6, which covers Google Adwords. Remember, Google Adwords is a proven advertising method where you only pay for clicks! Plus you can control your daily budget, so you never spend more than you want to each day or week or month! You won't have a successful Google Adwords campaign instantly, but you can improve each and every day. That way, over time, you'll build up more and more targeted traffic. The key is to get started and TAKE ACTION NOW. Login to your back office of PayItForward4Profits and go through Day 6 of the success guide under step 3.

Split testing your Google Adwords ads

Split testing is a method you can use to test the effectiveness of your PayItForward4Profits or 3StepSecret ads on Google Adwords. The idea is simple: run two ads and see which one gets the better response. To see your ad or ads, click on your Ad Group and then click on the Ad Variations tab. If you only have one ad, you'll want to create another ad with a single variation. Most likely you would want to vary your headline, as that is the most important part of your ad. The headline is where you want to spend most of your ad tweaking time. To create a new ad, look for + Create new ad: Text ad.

Let's say you've been running your two ads. Now you want to see how confident you are that one ad is actually better than the other in the long term. Check out: http://www.splittester.com
Enter the number of clicks and CTR (click thru rate) for both ads in the form. The result will what % of confidence you have that the ads will have different long term response rates.

Google Adwords Keyword Idea - Network Marketing Companies

Here's another idea for getting keywords: target network marketing companies. What I do is create an ad group for a specific network marketing company. Let's say I'm creating an ad group for Xango. I would promote my PayItForward4Profits site since I'm targetting business builders. I would then have a list created beforehand of keywords I think people would type if they wanted to build a network marketing company.

For example:

recruiting
recruit
recruiters
succeed
success
explode
building
growing
downline
marketing
advertising
tips
tactics
strategies
techniques
methods
secrets
sponsoring
heavy hitting techniques
heavy hitters
top recruiters
business

I could combine the list of above keywords to get more combinations. I can do things like:

business building
business growing
business marketing
business advertising
recruiting tips
recruiting strategies
recruiting techniques
recruiting secrets
recruiting methods
top recruiters
top recruiting techniques

and so on... With these keywords, all I have to do now is add the specific company I'm targeting, like Xango:

xango success
xango success tips
xango downline
xango business
xango marketing
xango advertising
xango business marketing
xango business advertising
xango recruiting tips
xango recruiting strategies
xango recruiting techniques
xango recruiting secrets
xango recruiting methods
xango top recruiters
xango top recruiting techniques

and the list goes on... In the ad headline, I would include Xango and mention something related to doing better in Xango. For example,

Strugging In Xango?
Win At Xango
Stop Failing At Xango
Failing In Xango?

For the ad text, get creative and come up with something!

PayItForward4Profits itself already has a list of some network marketing companies, so that's a good place to get started. Here's the list:

Herbalife
Melaleuca
Amway
SFI
Tupperware
New Vision
Mary Kay
Vitamark
DHS Club
Global Domains International
Mannatech
Nikken
Pre-Paid Legal
ACN
Maxxis 2000
Oriflame
Natures Sunshine Products
NuSkin Enterprises
Tahitian Noni International
Mentors In Motion
Longevity Network
Cognigen Networks
Discovery Toys
USANA
Cell Tech
Watkins
Body Wise International
Freelife International
Quixtar
Liberty League
Pampered Chef
AMS Health Sciences
Array International
XanGo
Agel
AmeriPlan USA
Success University
Avon

Google Adwords Keyword Idea - Marketers

If you're advertising with Google Adwords, an idea for keywords is to target other marketers by their name. When someone searches for a specific marketer, they are interested in that person for some reason. They may have seen them on a leaderboard, are looking to learn about their methods of promotion, and desire to copy them. They may want to see how they market and find out what makes them successful. Or... maybe they just want some background information.

A good place to get started with a list of marketers is Instant Buzz. In case you don't know what Instant Buzz is, it's a free plugin that lets you advertise on other people's Internet browsers. It's quick to install and could be a constantly growing source of traffic for you, due to its viral nature. To access the list of marketers, go to the Grow and Build section, then go to the area for Promotional Tools. Under PPC And Google Ads, you'll find a list of some names of top marketers.

Another place to get names of marketers is through the leaderboards of various programs, like that of GDI. Target anyone who consistently shows up near the top and is also in PayItForward4Profits. Or you could go even more general and target all top enrollers on the GDI leaderboard.

Let the creative juices flow!

A Common Google Adwords Misconception

Are you afraid to start advertising with Google Adwords because you think you'll write a bad ad that no one will click on and cost you a lot? The good news is that if no one clicks on your ad, it will cost you nothing. That's right - nothing!

If no one responds to your classified ad in a newspaper, of course it will cost you since you paid just to have your ad in circulation. However, Google Adwords is not like classified advertising because you pay per click. You have greater control over your ads. You can have multiple ads, target certain countries, schedule your ads to run during specific times, and more. You can easily control how much you spend on ads by specifying your cost per click and by setting your daily budget for each campaign.

Let's say you have a Google Adwords campaign with a daily budget of $5.00. Once you reach enough clicks in that campaign to reach $5.00, your ads will stop running. You won't spend any more on that campaign for that day. You can always adjust your daily campaign so you never spend more than you can afford.

A good way to find out what your daily budget should be is to take how much per week you can comfortably handle with Google Adwords. Divide that number by 7, and set it as your daily budget. If you have multiple campaigns, make all the budgets add up to the daily budget number you got.

Google Adwords can really pay off for you. If you haven't created an account yet, you will want to go ahead and create one. Start experimenting! Remember, if no one clicks, you pay nothing.