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Friday, January 19, 2007

6 Ways To Create Email Subjects And Headlines

  1. Look through your spam folder or safelist emails and pick out subject lines that stand out to you
  2. Do a search in Google with a phrase related to what you want your subject to be about and scan the ads
  3. Come up with variations on a specific subject line or headline - things like changing tense, using a question, adding "how to...", rearranging words, using similar words, adding numbers, adding details, using emotion, considering the opposite
  4. Look at the headlines that stand out on any advertising toolbars you use (like InstantBuzz)
  5. Visit salespages that are put together by the Internet marketing "gurus" for examples
  6. Look at subject lines and signature lines that are given to you as affiliates of various programs

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